Panasonic announced today the addition of the new LUMIX DMC-FX700 digital camera, which records 1080 full High Definition (HD) videos in the AVCHD format and features a 3-inch touch-screen LCD. The 14.1-megapixel digital camera features a 24mm ultra wide-angle F2.2 super bright LEICA DC VARIO-SUMMICRON lens with a 5x optical zoom* making the LUMIX FX700 extremely versatile in low-light conditions and when capturing moving subjects…

Panasonic today unveiled the new LUMIX DMC-FZ70 (FZ70). It is packed full of the best multimedia technologies Panasonic makes. Optically the FZ70 delivers from its amazing 20mm wide-angle to 1,200mm (60X) long zoom, making it a category class leader*. With F2.8-5.9 lens brightness, both video and photos will appear bright under low light conditions. Optical image stabilization assures that both long zoom photos and videos are sharp and free from blur…

Panasonic’s new compact LUMIX DMC-SZ3 is packed with features to cater for any photographer, whether looking to capture family and friends, vacation scenery or a night on the town. With an impressive 10x Optical Zoom LEICA DC lens, 20x digital intelligent zoom, 25mm wide angle lens, 10fps (frames per second) burst shooting and 12 creative effects, all packed into a sleek slim design, the SZ3 is every photographer’s friend.

Impressive zoom features

The Panasonic DMC-SZ3 may be small and slim, but certainly outperforms its size when zoom is required…

Panasonic today introduces the LUMIX DMC-ZS7, the newest member of the acclaimed superzoom ZS-Series of digital cameras that have gained worldwide popularity. Complete with its hallmark 25mm ultra-wide-angle Leica lens and a powerful 12x optical zoom (operable in video recording mode), this 12.1-megapixel powerhouse performer, also includes a new built-in GPS (Global Positioning System) feature that embeds photos and videos with the latitude and longitude location details, a useful feature when using an online photo-sharing website…

Panasonic today announces its newest touch-screen LUMIX digital camera, the slim and stylish DMC-FX580, a successor to last year’s DMC-FX500. The new DMC-FX580 features a 25mm ultra-wide-angle LEICA DC lens with F2.8 brightness, a 5x optical zoom and an increased recording image size from 10.1-megapixel to 12.1-megapixel. Using the popular touch-screen operation is easy with the DMC-FX580’s large 3.0-inch LCD, so both shooting and image playback is intuitive and smooth…

Panasonic is proud to introduce the new DMC-ZS35 digital compact camera with a powerful 20x optical zoom lens (35mm equivalent: 24-480mm) as a new member of the LUMIX ZS series.

The image processing by the 16-megapixel High Sensitivity MOS Sensor and the imaging engine excels not only in picture quality but also in its processing speed. It enables 1920 x 1080 full-HD* high quality video recording and high speed burst shooting at 10 fps with high picture quality. It also has quick start-up and Light Speed Auto Focus to catch the most fleeting shooting opportunities. The POWER O.I.S…

Panasonic today introduced a new addition to its acclaimed LUMIX line of digital cameras, the 8.1-megapixel DMC-LS85. Encased in a compact design and powered by AA batteries, the DMC-LS85 offers a powerful 4x optical zoom and bright F2.8 quality LUMIX DC VARIO lens at an affordable price.

Panasonic has incorporated its Intelligent Auto Mode (iA) into the DMC-LS85, a new addition to the LS series of entry-level cameras. In this model, iA is comprised of four major functions including Mega O.I.S, Intelligent ISO Control, Intelligent Scene Selector and Face Detection…

Panasonic is proud to introduce the new digital compact camera, the LUMIX DMC-LZ40 equipped with an exceptionally powerful 42x optical zoom lens from 22mm ultra wide angle (35mm camera equivalent: 22-924mm) integrated with an Optical Image Stabilizer. The resolution of the CCD is upgraded to 20-megapixel for DMC-LZ40 and high performance image processing supports high quality still and video capture.

The iA (Intelligent Auto) mode allows users leave everything to the camera yielding beautiful images with its Optical Image Stabilizer, Face Detection, Intelligent Scene Selector and Intelligent Exposure…

Panasonic unveils a digital compact camera, the LUMIX DMC-LZ30 with powerful 35x optical zoom (35mm camera equivalent: 25-875 mm) lens with Optical Image Stabilizer. The 16.1-megapixel high resolution CCD and high performance image processing LSI powerfully supports shooting high quality photo and video.

The iA (Intelligent Auto) mode lets users leave everything to the camera to take beautiful images with its Optical Image Stabilizer, Face Detection, Intelligent Scene Selector and Intelligent Exposure. Once you enter the iA mode, these multi-capable functions occur automatically, so that you can shoot without adjusting settings should conditions change…

Today, Panasonic announced the new LUMIX DMC-FZ35, a digital camera featuring AVCHD Lite, High Definition (HD) video recording capability, combined with a powerful 27mm wide-angle, 18x optical zoom LEICA DC lens. A successor to the popular FZ28, the FZ35 packs enhanced creative features combined with the power to shoot HD videos, including motion zoom capabilities to take full advantage of the 18x zoom. The operational layout of the FZ35 includes a dedicated video record button, making it a true hybrid – a single model that performs seamlessly at capturing both still and motion images – while still providing smooth and easy operation in either mode…