Never before has innovation, style and the most advanced technologies come together at affordable price points than with today’s introduction of several new Sony® Cyber-shot® digital still camera models starting at about $110.

Sony today announced new models in its W, H and T-series Cyber-shot lines including models DSC-W510, DSC-W530, DSC-W560 and DSC-W570–some of its most affordable, full-featured point-and-shoot cameras to date. The all new W-series models feature Sweep Panorama™ mode, plus a variety of Sony innovations…

Sony’s newest Cyber-shot® digital still cameras make it easy to capture beautiful memories anytime and anywhere.

Three new models include the DSC-TX200V model from the ultra-thin Cyber-shot T series and the DSC-WX70 and DSC-WX50 models from the stylish, traditionally designed W series, each featuring a high-resolution “Exmor R” CMOS sensor and an improved BIONZ™ image processor that together boost low light performance and enhance auto-focus speeds, among other benefits…

Sony is spotlighting its first digital still camera to feature sweep panorama technology here at the Photo Marketing Association confab. The new HX1 Cyber-shot model can take 224-degree panorama shots in one easy press-and-sweep motion.

It is also the company’s first Cyber-shot camera to use the exclusive 1/2.4-inch Exmor™ CMOS sensor technology. This technology allows it to achieve burst speeds of 10 frames per second at full 9.1 megapixel resolution in continuous burst mode…

Sony introduced the Cyber-shot HX50 camera – a powerful new compact featuring an impressive 30x optical zoom range and advanced 20.4 MP “Exmor R” CMOS image sensor. Measuring approximately 4.4”x2.6”x1.2” in size and weighing in at approximately 9.6 oz., it is the world’s smallest and lightest camera with 30x optical zoom capability.

“Despite the emergence of smart phone cameras in today’s market, the HX50V model gives photographers plenty of reason to invest in a dedicated pocket camera” said Patrick Huang, director of the Cyber-shot digital camera business at Sony Electronics…

By developing the most innovative, stylish and high-quality digital still cameras, Sony has created a new standard of mobility with technologies that answer consumers’ on-the-go needs.

Sony today announced two new 14 MP Cyber-shot® cameras (models DSC-W370 and DSC-W350) with a CCD image sensor that provides the innovative Sweep Panorama™ feature in a slim, compact body, making it easy to get the best shot…

Sony’s new Cyber-shot RX10 camera adds a high-zoom model to its premium line of Cyber-shot RX series cameras.

The new camera features a 1.0-type, 20.2 effective megapixel back-illuminated CMOS sensor combined with an impressive 24-200mm (35mm equivalent) F2.8 Carl Zeiss Vario Sonnar T* zoom lens to deliver the ultimate combination of performance and versatility in a high-zoom camera, giving photographers the ability to shoot impressive high-resolution still images and crisp, clear full HD videos with ease…

Sony today unveiled two new 16.2-megapixel Cyber-shot® digital still cameras that offer Full HD video shooting capability at the touch of a dedicated movie button. Recording video at 60 progressive frames per second (1920x1080 60p), both cameras can capture fast-moving action with exceptional smoothness and clarity.

The DSC-HX100V and DSC-HX9V Cyber-shot cameras are the company's first compact digital still cameras to include a 27mm Carl Zeiss® Vario-Sonar T* lens with 30x optical zoom and a 24mm Sony® G lens with 16x optical zoom (respectively) combined with full HD (1920 x 1080/60p) video capability…

Sony is making the grade with the introduction of the stylish Cyber-shot® DSC-T700 and DSC-T77 digital cameras with “intelligent” shooting functions.

The 10-megapixel T77 camera is Sony’s thinnest model at less than 5/8 of an inch with a 3-inch, 16 x 9 touch panel LCD screen. It features updated intelligent scene recognition technology, Smile Shutter™ and face detection technologies with child and adult priority, as well as high sensitivity shooting (up to ISO 3200), eleven scene modes, and in-camera image management…

Sony’s latest Cyber-shot compact camera, the W830 model, delivers fun and creative features in an ultra-compact body, making it easier than ever for consumers to capture high-quality images on-the-go. The new camera enters the Cyber-shot family as an ideal option for consumers looking for an easy-to-use “value” camera that’s also packed with advanced features and capabilities.

The sleek new camera features a high-resolution 20.1 MP CCD sensor paired with a versatile 8x Carl Zeiss optical zoom lens and powerful BIONZ processor, allowing it to shoot exceptionally detailed still images and 720p HD videos…

Sony today announced five new Cyber-shot® cameras (models DSC-T900, DSC-T90, DSC-W290, DSC-W230 and DSC-H20) that make it easier to take the best pictures without changing settings.

The intelligent auto mode, available on the T900, T90, W290 and H20 models helps “think” for you and detect scene conditions then adjust settings, especially in difficult lighting scenarios.

“This camera provides a seamless experience,” said Karim Noblecilla, senior product marketing manager in Sony Electronics’ Digital Imaging Division…