Panasonic today announces a new addition to the LUMIX G Series of Compact Systems Cameras (CSC), the LUMIX DMC-G3, the company’s smallest and lightest digital interchangeable lens camera with a viewfinder to date*. This new class of CSC offers a lighter weight and smaller size not seen in traditional DSLRs, thus providing greater portability and creative control. The LUMIX G3 features a new 16.0-megapixel sensor that produces rich, true-to-life, high quality images, plus 1920 x 1080 full-High Definition (HD) video recording capability with stereo sound in AVCHD…

Panasonic today announced the Panasonic LUMIX TS20 digital camera, which features a rugged design allowing for it to be waterproof* to approximately 16 feet (5 meters), shockproof* to approximately 5 feet (1.5 meters), dustproof* and freezeproof to temperatures as low as 14ºF. The LUMIX TS20 (16.1-megapixel) features a flat and slim profile with a 25mm ultra-wide-angle lens and a 4x optical zoom (35mm equivalent: 25-100mm). Even more, the LUMIX TS20’s zoom extends to 8x equivalent with the Intelligent Zoom function, made possible by Panasonic’s Intelligent Resolution technology…

The brand new LUMIX DMC-XS1 offers users the ultimate in compact style and substance, combining amazing camera performance with stunning design. With 16.1 megapixels and at just 14mm thick, the XS1 is the perfect accessory for anyone taking regular pictures on the go.

Small enough to slip inside your pocket, the XS1 is the perfect camera for all those unplanned photo opportunities – that beautiful sunset on your way home from work or an unmissable snap of friends on a big night out.

Available in a range of 3 different colors including, white, black and red, there is a LUMIX XS1 to suit all personalities…

Panasonic today announces a newly designed and innovative LUMIX G “X” lens that retracts to help minimize its size, without compromising its focal length or image quality. Panasonic’s new premium LUMIX G X VARIO PZ 14-42mm/F3.5-5.6 ASPH./ POWER O.I.S. (H-PS14042) lens, will be available with the company’s smallest and lightest compact system camera as a lens kit option in the DMC-GF3X model. With electric-powered zoom operation, the retractable Power Zoom H-PS14042 lens is extremely compact, approximately 26.8mm in length, and weighs approximately 3.35oz, offering ultra-high portability…

Panasonic today announces a new stylish compact digital camera, the LUMIX DMC-FX90, which adds Wi-Fi® connectivity (802.11 b/g/n) to a high-performing and feature-rich model that boasts a 24mm ultra-wide LEICA DC VARIO-SUMMARIT lens with F2.5 brightness. With the addition of the Wi-Fi connectivity, the LUMIX FX90 addresses the growing communities of people who take photos and videos and want to share them instantly via online social networks…

Panasonic today introduced the LUMIX DMC-ZS10 as the newest member of its acclaimed LUMIX ZS-Series of digital cameras that has won worldwide popularity for its versatile lens from ultra wide-angle to long zoom. The LUMIX ZS10 continues its versatility with a 24mm ultra-wide-angle and powerful 16x optical zoom LEICA DC VARIO-ELMAR lens – and it features full-High Definition 1920x1080 video recording capability, a newly-adopted large 3.0-inch, 460,000-dot Smart Touch Intelligent LCD – which allows for Touch Zoom, Touch Auto Focus (AF), Touch Shutter, and Touch Playback…

Panasonic today announced the LUMIX DMC-3D1, a cutting-edge digital camera that employs two newly-developed lens units with folded optics design in a stunningly compact body that can capture crisp and clear 3D and 2D photos and videos. The LUMIX 3D1, with a twin-lens design, features 25mm ultra-wide angle lenses with 4x optical zoom that offer the outstanding capability to record high resolution 8-megapixel 3D photo and 1920x1080 60i high quality 3D HD video using side-by-side method. The LUMIX 3D1’s optics give users a wider range of composition possibilities with approximately 169% larger viewing space compared to that of 35mm cameras…

Panasonic today announced two new additions to its LUMIX FS-Series of digital cameras, the DMC-FS7 and the DMC-FS15. The FS models, a stylish sister line of the highly-acclaimed LUMIX FX-Series, combine easy operation with a slim and sleek look, enabling both beginner and advanced users to take beautiful digital photos with a model they can slip in their pockets.

The 12.1 megapixel DMC-FS15 features a 29mm wide-angle Leica DC VARIO-ELMAR lens with a 5x optical zoom…

Panasonic today introduced two sleek and stylish digital cameras to its 2011 LUMIX line – both of which are ideal for sophisticated users who want rich and easy-to-use features delivered in a small and attractive package. The LUMIX DMC-FH27 and LUMIX DMC-FH25 shoot high-quality 16.1 megapixel images and combine a 28mm wide-angle* LEICA DC lens with a powerful 8x optical zoom to take amazing photos. Redesigned with an easy-to-hold grip and slim and stylish profile, both models feature large Intelligent LCDs, 720p High Definition (HD) video recording and an advanced iA (Intelligent Auto) for ease of use…

The new LUMIX DMC-ZS30 is Panasonic’s most advanced photo and video hybrid compact camera to date. With exceptional image quality and a host of features, including a 20x Optical Zoom, 60p Full HD video recording and Wi-Fi connectivity, it’s ideal for those looking for a camera that does it all without compromise.

Wherever you are in the world, the LUMIX ZS30 – one of the world’s slimmest 20x Optical Zoom digital compact cameras - is perfect for documenting any moment, no matter what your situation or surroundings…