Today, Nikon Inc. announced the family-friendly COOLPIX S32, a fun and durable compact camera that practically anyone in the household can use. Ready to endure the elements of nearly any family outing, this sturdy point-and-shoot is waterproof (up to 33 feet, 10m) and shockproof (up to 5 feet, 1.5m). The S32 also includes a 2.7-inch (6.7cm) LCD display with an intuitive graphic user interface that makes photography easy for every family member, and the durable body will help ease worried parents’ minds…

Today, Nikon Inc. introduced the AF-S NIKKOR 800mm f/5.6E FL ED VR super-telephoto lens and AF-S NIKKOR 18-35mm f/3.5-4.5G ED ultra-wide-angle zoom lens, designed to assist FX-format photographers in capturing their subjects with clarity and precision. Specifically engineered for sports, wildlife and photojournalists, the 800mm f/5.6 offers the longest focal length of any NIKKOR autofocus (AF) lens, affording photographers the opportunity to get closer to their subject with extreme telephoto capability…

Today, Nikon Inc. announced the FX-format D3S D-SLR, providing professional photographers with a powerful tool that redefines the boundaries of digital SLR versatility, while maintaining the strength of superior image quality and high speed performance inherited from the groundbreaking D3. The D3S enables not only new opportunities in low-light photography, but also provides photographers with added shutter speed and aperture freedom with a base ISO sensitivity range from ISO 200 to a remarkable 12,800. Additionally, expanded ISO equivalent settings up to a staggering 102,400 are available, enabling photographers to create images previously thought impossible…

Nikon Inc., today introduced the new medium telephoto AF-S DX Micro NIKKOR 85mm f/3.5G ED VR lens designed specifically for extreme close-up photography, yet perfectly suited for portrait, nature, and general imaging as well. Focusing as close as 0.9 ft., this new 85mm Micro lens allows photographers to capture breathtaking close-up images with life-size reproduction ratios up to 1:1, helping to ensure that even the subtlest of subject detail is reproduced faithfully…

Nikon Inc. today announced the AF-S DX NIKKOR 35mm f/1.8G lens, which is the first fixed focal length, fast-aperture DX-format lens that affords photographers superb image quality along with the creative possibilities and versatility of the classic 50mm focal length (FX-format equivalent of 52mm). When mounted on a DX-format camera body, it enables photographers to document their world with a lens that produces a picture angle similar to the field of vision as seen through the human eye…

Today, Nikon Inc. introduced the AF-S NIKKOR 80-400mm f/4.5-5.6G ED VR, a versatile FX-format telephoto zoom lens designed to provide top-class performance and a long reach for a variety of shooting scenarios. Sporting a long 5x zoom range, the 80-400mm f/4.5-5.6G is capable of capturing vivid colors with exquisite sharpness, whether shooting stills or HD video. Ideal for sports and nature photography, the addition of the AF-S NIKKOR 80-400mm f/4.5-5.6G ED VR reaffirms Nikon’s commitment to providing a stable of lensing options for all types of photographers…

Today, Nikon Inc. introduced the new COOLPIX L620, an easy to handle compact camera with a versatile 14x optical zoom lens that makes it easy to shoot amazing images and Full HD video up close or from a distance. A great companion for the always on-the-go individual looking to capture special moments, the L620 offers user friendly features such as Scene Modes, Easy Auto Mode, Special Effects and Target Finding AF, as well as Full HD video recording at the touch of a button…

Today, Nikon Inc. announced the latest additions to its impressive lineup of COOLPIX cameras that offer incredible optics and great performance. With a myriad of easy-to-use, creative features, the 60x zoom COOLPIX P600 and 42x zoom COOLPIX P530 provide super-long zoom lenses and the versatility needed to capture images and Full HD videos both near and far. Additionally, the ultra-slim, 30x zoom COOLPIX S9700 and the powerful COOLPIX P340 provide exceptional image quality while fitting comfortably in any pocket…

Integrating stylish design with intuitive operation, Nikon Inc. introduces the new COOLPIX S80, equipped with a beautifully bright 3.5-inch ultra high resolution organic LED (OLED) touch screen with an enhanced interface for a more enjoyable user experience.

With a user-friendly interface, the COOLPIX S80 gives the photographer easy touch control over the camera’s key functions for smooth operation, including touch shutter shooting, zoom and playback. To help users better compose their photos, the S80 employs tab-type graphics to maximize screen space without cluttering it with icons…

Nikon Inc. today announced the next addition to the expansive NIKKOR lineup with the new AF-S DX-NIKKOR 10-24mm f/3.5-4.5G ED lens, giving photographers the opportunity to capture a unique perspective in a variety of shooting environments. Compact and lightweight, the new 2.4x zoom DX-NIKKOR lens offers a focal length of 10 to 24mm, creating a picture angle ranging from 109-degrees to 61-degrees

(FX-format equivalent of 15-36mm) making it ideal for a variety of applications including restrictive interiors, architecture and sweeping landscapes…