Panasonic’s New LUMIX DMC-F3 Digital Camera Delivers On Style And Convenience For Entry-Level User

Panasonic today introduces a new entry-level digital camera, the LUMIX DMC-F3, which has been designed with simplicity in mind, without overlooking the importance of style and performance. The 12.1-Megapixel LUMIX DMC-F3 has an impressive 4x optical zoom, considering its small size, as well as Panasonic’s shooting-assistant, Auto Scene Mode. The LUMIX F3 also records dynamic High Definition video in 1280 x 720p, at a smooth 30 fps, in addition to WVGA (848 x 480) and normal VGA (640 x 480). The LUMIX F3 is equipped with a 28mm wide-angle lens, a high-sensitivity CCD, and an Extra Optical Zoom function which extends zoom power to 7.8x, plus a 2.7” 230,000-dot resolution LCD designed so the user can clearly see it while shooting still photos and videos.

Panasonic LUMIX DMC-F3

“The Panasonic LUMIX F3 was designed for the casual and frequent user who wants a digital camera that is not only small and stylish in design, but that has sophisticated features to help enrich the photo-taking experience,” said David Briganti, Senior Product Manager, Imaging, Panasonic Consumer Electronic Company. “With extended zoom and Auto Scene Mode, the Panasonic LUMIX F3 can take high-quality photos and videos, while still being easy-to-use and small enough to fit in your pocket.”

Other features include, Auto Scene Mode, which when activated, includes the following three shooting-assist functions:

• Intelligent ISO Control prevents the blurring of a moving subject by optimizing shutter speed and ISO settings to render sharp, clear images. On the LUMIX F3, unwanted red-eyes are digitally corrected and backlight compensation automatically activates.
• Face Detection helps to clearly capture registered faces and focus on faces with the appropriate exposure. This is helpful when trying to focus on one person within a group.
• Intelligent Scene Selector automatically selects one of six scene modes that best suits the shooting situation – Macro, Portrait, Scenery, Night Portrait, Night Scenery.

Additionally, the Panasonic LUMIX F3 also has a Digital Image Stabilizer which helps suppress hand-shake and prevent blurry photos. The Panasonic LUMIX F3 has an auto power LCD function which detects light conditions and automatically boosts the LCD backlighting by a maximum of 40% when shooting outdoors to secure clarity and visibility of the screen. In addition to supporting conventional SD/SDHC Memory Cards, the LUMIX F3 is compatible with SDXC Memory Cards, including Panasonic’s newly announced 48 GB* and 64 GB SDXC Memory Cards – to enable high capacity content storage and fast data transfer speeds. The LUMIX F3 is compatible with Windows 7**.

Pricing and availability for the Panasonic LUMIX DMC-F3 will be announced 30 days prior to shipping date. The Panasonic LUMIX F3 will come in silver and black models.

*GB = 1,073,741,824 bytes. Usable capacity will be less.

** Windows and the Windows logo are trademarks of the Microsoft group of companies.