Canon Releases New Additions To Its Powershot Digital Camera Line-Up

Canon, a leader in digital imaging, today announced six new PowerShot cameras offering diverse photographic options for users who have just begun their photographic journey or have been mastering their skills for many years. The new camera line-up delivers the unique features users want, with the superb image quality, ease-of-use and stylish design they have come to expect from Canon.

Whether a professional photographer looking for a smaller camera to tote along on assignment or a snap-happy sports fan heading to the big game, the new PowerShot digital cameras give users options for upgrading their shooting experience. All of the new cameras feature Optical Image Stabilization and use the DIGIC 4 Image Processor, the proprietary technology that accounts for the cameras' higher performance levels, improved signal processing speeds and enhanced image quality. Smart AUTO technology can now track moving faces and 22 different shooting situations (up from 18 previously) by identifying the surroundings to help ensure proper lighting and focus, providing the confidence to deliver high-quality photos in virtually any situation, from group snapshots, to landscapes, to portraits and more.

Canon PowerShot G11

Select new PowerShot models will have the ability to shoot 720p High-Definition (HD) video, utilize the PureColor System LCD and for the first time from Canon, a PowerShot Digital ELPH camera will have a touch screen user interface for easy navigation through images and menus.

The desire to capture a clear shot of a sunrise or sunset over a mountain range can be fulfilled by using powerful features such as the brand new 10.0-Megapixel High Sensitivity System found on two of the new higher-end PowerShot cameras, the PowerShot G11 and PowerShot S90. Proven to enhance image quality in low-light situations and reduce noise at high ISO speeds, the new High Sensitivity System which is combined with the DIGIC 4 image processor, results in a faster shutter speed to help reduce subject blur and camera shake in recorded images. When it's not possible to use the flash at an event such as a wedding or a dance recital, this High Sensitivity System will help ensure images look great while making the user the envy of all in attendance.

"With the introduction of these new PowerShot cameras, consumers will have a wide array of choices when looking to upgrade and enhance their photography experience," said Yuichi Ishizuka, senior vice president and general manager, Consumer Imaging Group, Canon U.S.A. "Professional and entry-level users alike will now have the opportunity to choose the camera which best suits both their photographic and personal style at the same time."

Canon PowerShot G11 Digital Camera

The PowerShot G-series has long been the flagship of the PowerShot line. The new Canon PowerShot G11 Digital Camera further adds to the legacy of this award-winning series with its advanced features, variety of shooting modes and compatible EOS accessories which help to enhance one's photographic creativity. Designed for those looking for a pocket-sized camera with SLR functionality, this new powerful camera is ideal for the consumer who is looking to capture beautiful landscapes and professional portraits by offering: