There’s really only one word to describe the new shockproof, waterproof, freezeproof, crushproof and shakeproof cameras from Olympus: Tough! Built to withstand some of the harshest environments on earth, the Stylus Tough series builds on the impressive specifications of the renowned Stylus SW Series by adding Dual Image Stabilization. Now, when the STYLUS TOUGH-8000 and STYLUS TOUGH-6000 arrive at the windy mountain peak or dive into choppy waves, they stay steady and ready to capture blur-free images in virtually any condition…

Panasonic announced today the addition of Digital Camera to the Audio and Visual Equipment category for which it is recognized as an Official Worldwide Olympic Partner under an agreement with the International Olympic Committee (IOC).

Under the terms of the TOP agreement, Panasonic has obtained global Olympic marketing rights in Digital Camera equipment, as well as the supply rights for Vancouver 2010 Olympic Winter Games, London 2012 Olympic Games, Sochi 2014 Olympic Winter Games and 2016 Olympic Games.

Panasonic’s LUMIX digital still cameras combine high-quality imaging, innovative features that deliver value to the user, and easy-to-use designs…

Sony today announced a new 12-megapixel Cyber-shot® camera (model DSC-W220) that combines powerful imaging features with intelligence to make taking great pictures easy.

The entry-level W model has features that until now were only found in high-end models (DSC-W150 and DSC-W170), including Intelligent Scene Recognition and Dynamic Range Optimizer.

“This camera is perfect for customers who forget to change settings to the right scene mode, do not have the time to change settings or do not know what setting to use” said Karim Noblecilla, senior product marketing manager in the Digital Imaging Division at Sony Electronics…

Canon, a leader in digital imaging, is honoring 50 years of SLR camera sales, beginning with the sale of Canon's first SLR camera in 1959. 2009 is a milestone year, commemorating the passing of 50 years since Canon sold its first single-lens reflex camera. Canon's single-lens reflex cameras have evolved with the times, incorporating advanced and groundbreaking technology. Exceeding a cumulative total of 53 million units, they have garnered extensive support from photographers around the world. Looking to the future, Canon will continue its efforts to develop its single-lens reflex cameras and lead image culture for the next fifty years…

The Panasonic LUMIX DMC-G1, the world’s first Micro Four Thirds digital camera, has been named the 2008 Camera of the Year by Popular Photography & Imaging (Pop Photo), the world’s largest imaging magazine. According to the editors of Pop Photo, each year they choose a camera that has best refined or redefined photography, and this year they recognized the LUMIX G1 as a forward-thinking product and the forefront of the next “big thing” for the industry. Pop Photo’s Camera of the Year report on the LUMIX G1 appears in the January 2009 issue of the magazine and on www.PopPhoto.com…

Olympus, the company that introduced shockproof/waterproof digital compact cameras (Stylus 720 SW) in 2006 to mass consumers with active lifestyles, is now redefining the segment it continues to dominate. Starting with its Spring 2009 line-up in January, Olympus’ incredibly rugged cameras built to capture amazing images in aquatic adventures, harsh climates and everyday activities with kids will be rebranded "Stylus Tough."

Nikon Inc. today announced the D3X, an FX-format digital SLR featuring extreme 24.5-megapixel resolution and superb low-noise capabilities, which provides professional photographers with commercial-quality image performance in a familiar and extraordinarily versatile D-SLR form factor. In conjunction with the groundbreaking Nikon FX-format D3, the D3X tops off a collection of flagship level, rugged, professional caliber digital single lens reflex cameras engineered to excel in all types of professional photographic disciplines from photojournalism and sideline sports, to commercial in-studio applications…

The Digital Photo Academy (DPA) by Panasonic LUMIX has hosted a digital photo contest during the past 12 months for its students and Academy alumni. After awarding a winner each month, Panasonic is pleased to announce that Jean Hayes from Tacoma, Wash., is the grand prize winner for her eye-catching close-up photo of a dandelion. Beginning in February 2009, the winning photo by Hayes, as well as the photos of the 11 other finalists, will be showcased during the Digital Photo Academy Travelling Gallery, which makes stops in 11 cities nationwide…

Through the centuries, legendary artists have expressed their individuality by relying on active imaginations and keen eyes to produce artistic masterpieces that alter reality to reveal a profound truth or feeling. The Olympus E-30 digital SLR (single lens reflex) camera is a powerful tool that takes the art of photography to new creative heights by offering the artistic freedom to capture what you see in your mind’s eye, not just what you see through the camera lens.

Like a brush stroking color across a blank white canvas, the E-30 delivers instant artistic gratification…

Named after famous Japanese poet Ono no Komachi, who was renowned for her beauty, the E-420 Komachi Kit certainly lives up to its namesake. The new limited-edition kit caters to those looking for amazing image quality in a small and light digital SLR (single lens reflex) camera with an elegant design.

The kit couples the world’s smallest DSLR – the E-420 and the ED 25mm f2.8 Zuiko Digital Lens – with a fitted, hand-made brown leather case and strap designed with a fashionable retro look. A camera that is not only stylish, but also easy to use and carry. The kit also includes a 1GB CompactFlash memory card…