Kodak EASYSHARE Z950 and M381 - New Additions To The Kodak EASYSHARE Digital Camera Family

Eastman Kodak Company today announced the newest additions to the KODAK EASYSHARE Digital Camera family, all featuring Kodak’s Smart Capture technology that consistently delivers high quality images in nearly any environment.

Kodak EASYSHARE Z950

Leading the new introductions is the KODAK EASYSHARE Z950 Digital Camera, offering a 10X image stabilized Schneider-Kreuznach optical zoom lens that provides maximum versatility for avid photographers to easily handle both distant and close-up shots. It also incorporates Kodak’s innovative Smart Capture feature, which automatically adjusts focus, flash, and exposure for a great picture in virtually any setting.

“The KODAK EASYSHARE Z950 Digital Camera enables consumers to effortlessly get brilliant shot after brilliant shot,” says Phil Scott, Worldwide Director of Marketing, Digital Capture and Devices and Vice President, Consumer Digital Group. “You can capture great pictures as you move from daytime to night and from family shots to landscapes. And the Z950 delivers all this in a compact form that makes it easy to take anywhere.”

Image quality in the new camera is enhanced by a SCHNEIDER-KREUZNACH VARIOGON Optical Zoom Lens with image stabilization. Scott notes that the precision optics of the lens integrate with the camera’s design and technology to deliver high resolution, minimum shading and low distortion.

“The combination of these features plus a 12 MP sensor makes the Z950 a compact digital capture powerhouse, with outstanding image quality and ease of use at an affordable price,” says Scott.

The full feature set of the new KODAK EASYSHARE Z950 Digital Camera includes:

• 12 MP sensor (for prints up to 30”x40”);
• Crisp and bright 3" LCD;

• Kodak’s innovative Smart Capture feature, which automatically identifies the scene and adjusts camera settings for beautiful pictures in virtually any environment;
• Capture challenging action shots without delay with fast click-to-capture speed (<0.3 seconds);
• Stunning HD picture and video capture;
• Included Li-ion rechargeable batteries;
• Face detection that locates faces and automatically adjusts camera settings for great shots of friends and family;
• Advanced video features include audio capture, playback, on-camera editing, and prints from video;
• High ISO for great results in low-light and fast-action settings (up to 3200*);
• SDHC (high capacity)/SD card compatibility and 32 MB internal memory.**

The new KODAK EASYSHARE Z950 Digital Camera will retail for US$279.99 MSRP from August, 2009.

Kodak also introduced the KODAK EASYSHARE M381 Digital Camera, boasting a sleek and stylish form that houses powerful features for easily capturing brilliant pictures.

“Memorable moments worth capturing and sharing can pop up in an instant, and the slim design of the KODAK EASYSHARE M381 Digital Camera enables consumers to take it anywhere those moments may happen,” says Scott.

Even when the picture you want is far away, the M381 brings you closer without moving an inch, thanks to a 5X optical zoom lens. “Plus, you’ll take great pictures in just about any situation, thanks to our Smart Capture technology,” Scott adds.

The advanced feature set of the KODAK EASYSHARE M381 Digital Camera also includes:

• Smart Capture technology;
• 12 MP sensor for prints up to 30" x 40";
• Bright and vivid 3" LCD;
• Face detection that recognizes up to five faces and automatically adjusts settings;
• Blur reduction technology that reduces blur caused by camera shake or moving subjects;
• Easy uploading of pictures and video directly to YouTube or KODAK Gallery via the “Share” button and KODAK EASYSHARE Software;
• Stunning HD still picture capture;
• Advanced video features include audio capture, playback, on-camera editing, and prints from video;
• Multiple scene (19) and color modes (5);
• High ISO (up to 1600);
• Runs on included rechargeable lithium ion battery (KLIC-7001).

The KODAK EASYSHARE M381 Digital Camera will be available in Black Olive, Light Steel Blue, and Wine Red for US$179.99 MSRP from September, 2009.

Also new to the M Series camera line is the sleek KODAK EASYSHARE M341 Digital Camera, featuring Smart Capture, 12MP sensor, 3x optical zoom, and 2.7” LCD, and Easy uploading of pictures and video directly to YouTube or KODAK Gallery via the “Share” button and KODAK EASYSHARE Software. Available in Grey Silver, Classic Kodak Red, Satin Black, Deep Orchid, and Light Blue, and retailing at US$149 MSRP from September, 2009.

Accessories

A range of accessories will be available for these new KODAK EASYSHARE Digital Cameras includingKODAK Li-Ion Rechargeable Digital Camera Batteries and battery charger kits; KODAK SD and SDHC High Performance Memory Cards; KODAK Camera Bags and much more.

*ISO 3200 available at 3.1 MP setting or less in PASM modes.

**32 MB internal memory/20 MB available for picture storage.