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Aug 23, 2011

Canon's Latest PowerShot Cameras Set New Standards For Image Capture

Canon PowerShot SX150 IS

Today's tech-savvy consumers expect to have a photo-capturing device always at hand that is adept at producing exquisite images and video without sacrificing quality. Delivering these users' must-haves, Canon U.S.A. announced three new PowerShot Digital cameras that capture beautiful still images and great high-definition video: the PowerShot SX150 IS, the PowerShot ELPH 510 HS (the world's thinnest digital camera with 12x optical zoom and a 28mm wide-angle lens) and the PowerShot ELPH 310 HS…

Jul 25, 2011

Sony's DSC-TX55 Cyber-Shot Camera Expands Range Of Creative Options

Sony DSC-TX55

With an exceptionally slim and stylish design, Sony’s new DSC-TX55 Cyber-shot camera makes it easy to capture any moment with high-quality still photos, full high-definition video and amazing 3D images, providing consumers with the ultimate in creative control of their photos and videos.

The DSC-TX55 camera features a range of innovative new technologies, including “By Pixel Super Resolution” technology, which boosts the cameras’ zoom range to a virtual 10x without losing quality at the image sensor’s maximum resolution (16.2 million pixels)…

Jul 21, 2011

Panasonic Adds LUMIX FZ47 To The FZ-Series Super-Zoom Line

Panasonic LUMIX FZ47

Panasonic today introduces the LUMIX DMC-FZ47 digital camera, the newest addition to the company’s super-zoom FZ-Series. The LUMIX FZ47 packs a powerful 24x optical zoom in a 25mm ultra-wide angle LEICA DC VARIO-ELMARIT lens, full-High Definition 1080i video-recording capabilities and new creative controls while shooting both still and video images. The high-quality Leica lens features Panasonic’s Nano Surface Coating technology to help minimize light reflection that causes ghosting and flare…

Jul 21, 2011

Panasonic Launches LUMIX DMC-LS5 Featuring 26MM Wide-Angle F2.8 Lens, Ideal For Low-Light Shooting

Panasonic LUMIX DMC-LS5

Panasonic today announces a new 14.1-megapixel LUMIX DMC-LS5 digital camera that features a high-quality 26mm wide-angle, 5x optical zoom lens. With an incredible F2.8 lens and Optical Image Stabilization, the LUMIX LS5 excels in taking clear photos, even in dimly-lit situations. The LUMIX LS5 also features 720p High Definition video capabilities and runs on AA batteries, perfect for the user who is looking for added convenience.

“The LUMIX LS5 is the ideal digital camera for an entry-level user who wants an extremely easy to use digital camera that does not sacrifice image quality,” said David Fisher, Product Manager, Imaging, Panasonic Consumer Electronics Company…

Jul 11, 2011

The New Nikon AF-S DX Small NIKKOR 40MM F/2.8g Brings Fast Macro Ability To DX-Format Shooters

Nikon AF-S DX Micro NIKKOR 40mm f/2.8G

Nikon Inc. today introduced the new lightweight and versatile AF-S DX Micro NIKKOR 40mm f/2.8G lens to provide Nikon DX-format shooters macro capabilities at an affordable price point. Ideal for intimate details or general portraiture, the new AF-S DX Micro NIKKOR 40mm f/2.8G lens has a minimum focusing distance of just 0.53 feet (6.4 inches) to allow users to capture extreme close-up photographs and High Definition (HD) video with a life-size 1:1 reproduction ratio…

Jun 30, 2011

Pentax Imaging Systems Business Acquired by Ricoh

HOYA Corporation (“HOYA”) and Ricoh Company, Ltd. (“Ricoh”) hereby announce that pursuant to decisions by the President and CEO of HOYA and Representative Director of Ricoh, respectively, HOYA and Ricoh have executed an agreement as of today to transfer HOYA’s PENTAX Imaging Systems Business (the business of developing, manufacturing and selling optical instruments such as digital cameras and replacement lenses, digital camera accessories, security camera-related products, and binoculars) (the “PENTAX Imaging Systems Business”) to Ricoh…

Jun 22, 2011

Pentax Adds Four New Lenses To Q System

Pentax Q 02 Standard Zoom

In addition to the standard lens announced today, PENTAX has announced four accessory Q-mount lenses designed for exclusive use with the PENTAX Q – the world’s smallest, lightest interchangeable lens system camera (ILC). Each new lens is highly compact and lightweight with an optimized image circle to match the size of the Q’s CMOS image sensor. This new Q-mount lens series offers PENTAX Q users a comprehensive lens selection…

Jun 22, 2011

Pentax Reveals The Pentax Q

Pentax Q

PENTAX has announced the PENTAX Q – the world’s smallest and lightest interchangeable lens camera (ILC).* The Q offers the versatility and precision of an advanced DSLR in a body that is significantly smaller than every other digital ILC body available on the market today.

The camera’s tiny size, lightweight design, and superior image quality are made possible by an innovative PENTAX-developed imaging system…

Jun 13, 2011

Panasonic LUMIX GF3: Small Camera With Digital Interchangeable Lens And Built-In Flash

Panasonic LUMIX GF3

Panasonic today announces its latest compact system camera (CSC), the mirror-free Panasonic LUMIX DMC-GF3 is the company’s smallest and lightest digital interchangeable lens camera with a built-in flash, with its body size comparable to that of a smartphone and weighing just 7.83oz (body only), less than a standard 8oz cup of coffee. The Panasonic’s LUMIX GF3 realizes all the features desired from a traditional DSLR interchangeable lens camera, only it accomplishes them in an ultra-compact body that is lightweight and simple to master…

Jun 13, 2011

Panasonic Presents New Leica Summilux DG/25MM F1.3 Micro 4 Thirds Interchangeable Lens, New LUMIX Nano Surface Coating

LEICA DG SUMMILUX 25mm / F1.4 ASPH

Panasonic today announced a new interchangeable Micro Four Thirds lens, the LEICA DG SUMMILUX 25mm/F1.4 ASPH. (H-X025), compatible with the company’s LUMIX G Series of compact system cameras (CSC), including the LUMIX GF3, which was also announced today. The LEICA DG SUMMILUX 25mm / F1.4 ASPH. lens features outstanding brightness of F1.4, and despite the high-performance, it also remains incredibly compact and lightweight. The lens’ brightness allows for a beautiful soft focus when shooting both photos and videos – without having to rely on a flash.

The LEICA DG SUMMILUX 25mm / F1.4 ASPH…