In response to the ever-evolving requirements of live sports and other popular mobile-location HD productions, Canon U.S.A., Inc. has developed a series of long-zoom field lenses designed for some of the most demanding HDTV sports and outside-broadcast applications, including the popular XJ100x9.3B and XJ86x9.3B/13.5B lenses. Now, answering the need for an ever-diversifying range of creative HD production uses, Canon has developed a totally new-generation super-telephoto XJ95x8.6B lens, which provides an unprecedented combination of the widest angle of view of any HD field lens presently in the broadcasting industry with an augmented 95x focal range…

Today, Nikon Inc. announced the addition of a new flagship speedlight, the powerful and capable SB-910 speedlight. Building on the versatility of Nikon’s Creative Lighting System (CLS), the SB-910 incorporates an enhanced intuitive operating system and graphic user interface (GUI). The SB-910 speedlight comes equipped with a wide zoom range covering the most popular focal lengths as well as FX/DX-format identification that optimizes zoom settings based on the camera body. This new speedlight also provides more efficient battery usage as well as an enhanced Thermal Cut-Out function…

Panasonic today announced the LUMIX DMC-3D1, a cutting-edge digital camera that employs two newly-developed lens units with folded optics design in a stunningly compact body that can capture crisp and clear 3D and 2D photos and videos. The LUMIX 3D1, with a twin-lens design, features 25mm ultra-wide angle lenses with 4x optical zoom that offer the outstanding capability to record high resolution 8-megapixel 3D photo and 1920x1080 60i high quality 3D HD video using side-by-side method. The LUMIX 3D1’s optics give users a wider range of composition possibilities with approximately 169% larger viewing space compared to that of 35mm cameras…

Panasonic today announces its latest Compact System Camera (CSC), the LUMIX DMC-GX1, which joins Panasonic’s award-winning LUMIX G Series of digital cameras, which are acclaimed for their high image quality with small and compact body and lenses. The new LUMIX GX1 features a 16.01-megapixel Live MOS sensor and Venus Engine, helping to ensure real-to-life images through excellent resolution, image rendering and color reproduction. Even in low-light situations and at maximum 12800 high ISO sensitivity, the LUMIX GX1 can produce stunning photos and videos, and because of its compact size it can be easily carried for daily use…

Canon today raised the curtain on an all-new interchangeable-lens digital cinema camera that combines exceptional imaging performance with outstanding mobility and expandability to meet the demanding production needs of today's motion picture industry…

Canon is proud to introduce a completely revolutionized EOS-1D series camera, the Canon EOS-1D X Digital SLR camera. As the new leader in Canon's arsenal of professional DSLRs, the EOS-1D X will be a high-speed multimedia juggernaut replacing both the EOS-1Ds Mark III and EOS-1D Mark IV models in Canon's lineup. Enhancing the revolutionary image quality of the EOS-1Ds and speed capabilities of the EOS-1D series, the EOS-1D X DSLR features an 18-megapixel full-frame Canon CMOS sensor, Dual DIGIC 5+ Imaging Processors, 14-bit A/D data conversion and capable of shooting an incredible 12 frames-per-second (fps)…

Nikon Inc. today announced a revolutionary new digital imaging system built from the ground up to empower users with new ways to tell stories through photography, driven by imaginative next-generation technology. The iconic new Nikon 1 system is designed to become one with the user and their lifestyle, providing a unique form of expression with amazing image quality, speed and portability.

From Nikon, a company with more than 75 years in imaging excellence, the Nikon 1 J1 is an advanced camera with interchangeable lenses that opens the door to a fresh way to capture pictures and High Definition (HD) movies…

Canon today announces the addition of two feature-packed digital cameras, the PowerShot S100 and PowerShot SX40 HS, to its award-winning lineup of point-and-shoot models. In addition to superb low-light performance and increased overall speed, these two cameras include a new DIGIC 5 image processor, HS SYSTEM, Full HD video capture, High-speed Burst HQ and Intelligent IS providing clearer, smoother looking images.

"Photo enthusiasts are always on the search for that next great camera to help them achieve the best results," said Yuichi Ishizuka, executive vice president and general manager, Imaging Technologies and Communications Group, Canon U.S.A…

Eastman Kodak Company today announced the launch of the next generation KODAK EASYSHARE TOUCH Digital Camera featuring a new 16MP sensor and HD video which makes creative editing, organizing and sharing easy with a simple touch.

The enhanced EASYSHARE TOUCH Camera makes sharing photos easy with Kodak’s innovative and exclusive Share Button, while the responsive touch screen makes gliding through pictures effortless. Once connected to a PC, selected photos will automatically upload to sites like FACEBOOK and KODAK Gallery or can be emailed…

PENTAX announced the Optio RZ18 digital compact camera. Featuring a slim, lightweight body, the new model offers a powerful 18X optical zoom lens covering focal lengths from 25mm wide angle to 450mm super-telephoto (in the 35mm format). The Optio RZ18 is the latest addition to the RZ zoom lens series, which provides photographers simple, effortless shooting of a wide variety of subjects and occasions, from travel and landscape to action and spectator sports…